IFS, a leading provider of enterprise cloud computing and artificial intelligence software solutions for the industrial sector, announced the organization of its flagship event for customers and partners in the region, “IFS Connect Middle East & Africa 2025.” The event is scheduled to take place on September 10 at the Four Seasons Hotel in Riyadh, under the theme: “Advancing Vision 2030: Industrial Innovation as a Driver of National Transformation.”
IFS Company
The conference will focus on demonstrating how AI-powered IFS solutions can enable regional organizations to achieve tangible business results and enhance their contribution to driving ambitious national visions, most notably Saudi Vision 2030.
The conference will highlight IFS's development strategy and advanced technology platforms, such as IFS.ai and Nexus Black, as well as its latest strategic acquisitions of TheLoops and 7bridges. These integrated solutions are designed to enhance predictive intelligence capabilities, enable self-learning automation, and support real-time decision-making in asset-dependent and field services industries.
Speaking at the event, Rahul Misra, Senior Vice President and Regional Director, Middle East and Africa, IFS, said: “Saudi Arabia is a strategic market for IFS, representing a rare meeting point of ambitious scale and execution speed; a combination that perfectly aligns with IFS’s strengths in enterprise software and industrial AI. From megaprojects to developing local talent, the IFS Connect MEA conference will highlight how IFS technologies are directly contributing to the realization of Saudi Arabia’s Vision 2030 and the transformation of the wider region.”
Reaffirming its long-term commitment to the Saudi market, IFS announced the appointment of Mohammed Saada as Head of Sales for Saudi Arabia, a move aimed at strengthening its local leadership presence. This appointment comes shortly after the company opened its regional headquarters in Riyadh during the second quarter of 2024.
Artificial intelligence in industrial sectors
Mark Moffat, CEO of IFS, will deliver the keynote address at the conference, outlining the company's strategic vision and commitment to the Middle East, with a focus on sustainable investment, developing local talent, and establishing effective strategic partnerships. As part of this approach, IFS will honor 20 Saudi graduates from its advanced technology training program, implemented in partnership with Saudi Business Machines (SBM).
The conference's accompanying exhibition will showcase a range of joint industrial innovations, and will feature live demonstrations of Enterprise Resource Planning (ERP), Asset Management (EAM), Field Service Management (FSM), and Enterprise Service Management (ESM) applications. Five specialized sector sessions will also focus on growth opportunities in the manufacturing, energy, utilities, and resources, telecommunications, services, and aerospace and defense sectors.
The 2025 edition of the IFS Connect Middle East and Africa conference is expected to bring together more than 250 senior executives, industry leaders, and partners. Participants will discuss specialized insights, share successful client experiences, and hold in-depth sessions designed to empower both management and technical leaders.
